"HC Dan Campbell: Detroit Lions Aim to Become a Tough, Physical Team with Emphasis on Creativity and Fun"
Detroit Lions' head coach Dan Campbell wants to build a tough and physical team that also incorporates creativity and fun. The team has already shown elements of creativity in their offensive plays, and Campbell believes that being both tough and creative gives teams an edge. He wants the Lions to be known as a physical and creative team on both offense and defense, similar to the successful San Francisco 49ers.