Women's NCAA basketball title game TV audience bigger than men's for first time
Women's NCAA championship game outdraws men's with 18.9 million viewers. Increased exposure and young talent contributing to growth in women's sports.
Cori Close News & Breaking Stories
Pac-12 Women's Basketball Weekend Wrap: USC Watkins Stanford History, Cardinal Rebounds UCLA, CU, Utah Keep Rolling
JuJu Watkins won Associated Press national Player of the Week on Jan. 16 after scoring 32 points and grabbing 10 rebounds.
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