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Red Bull has extended its contract to host the Austrian Grand Prix until 2030. The race has been a success since its return to the calendar in 2014 and has gained popularity due to the presence of Dutch driver Max Verstappen. The extension reflects Red Bull's commitment to F1 and ensures the race will continue to be a must-see event for fans and teams.
Ever enjoyed the energy-boosting effects of a can of Red Bull? Well, you've Dietrich Mateschitz to thank! Wondering "So, who's this guy?". Well, he's not someone you'd spot on every magazine cover. But in the world of business and sports marketing? He’s a megastar!
Mind-blowingly, Dietrich started out as an ordinary sales rep for toothpaste before hopping aboard the crazy roller-coaster ride to billionaire status. As co-founder of your favourite ‘wings-giving' beverage - Red Bull – his story is pretty much a classic tale that answers our yearning: "Can I convert my simple idea into something extraordinary?"
Born in Austria back in '44, Dietrich has had quite the journey with some fantastic twists and turns! Did you know he even owns two Formula 1 teams?! Not only that, but more recently Dietrich delved into media broadcasting via ServusTV. Retaining his trademark innovative edge sparked during his humble early days; he continues to push boundaries while challenging conventions.
You're probably asking yourself now: "What's next for this creative pioneer?". After all, when it seems like there aren’t any higher mountains left to climb... what do trailblazers like Dietrich aim for? We mightn't predict exactly where his zest for life will take him—yet one thing we’re well-assured of; whichever path Dietrich chooses next —whether media or motorsports—his moves are undoubtedly going to secure headlines worldwide.
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