![Ryan Reynolds: How he earned $450 million from Aviation Gin and Mint Mobile, despite his admission of not being an investing wizard](/images/ry/an/ryan-reynolds-how-he-earned-450-million-from-aviation-gin-and-mint-mobile-despite-his-admission-of-not-being-an-investing-wizard.webp)
Ryan Reynolds: How he earned $450 million from Aviation Gin and Mint Mobile, despite his admission of not being an investing wizard
Actor Ryan Reynolds has made over $450 million from brand deals with companies like Aviation Gin and Mint Mobile, despite admitting he's "no wizard" at investing. Reynolds is known for his "valued-added investing" strategy, using his name and face to tell a startup's story and increase its return on investment. This tactic is becoming increasingly popular among venture capitalists and angel investors like Reynolds, as well as retail investors using equity crowdfunding platforms. Despite the risks, Reynolds has had a series of nine-figure exits and continues to invest in startups like Nuvei Corp.